For It’s 2022 Colour of the Year, Pantone Has Invented a New Shade: a ‘Happy’ Periwinkle Blue. The new Very Peri is the “happiest and warmest of all the blue hues.” Pantone’s 2022 Colour of the Year is Very Peri, a new shade of blue invented for the occasion. Pantone 17-3938 Very Peri, a vibrant periwinkle blue with violet red undertones.
After the lockdowns of 2020, Pantone chose two colours, Ultimate Gray and the sunny yellow Illuminating, to represent quiet reassurance and resilience in the face of difficult circumstances, as well as optimism for the future. Next year’s Very Peri symbolizes the changes the world is experiencing as we look to move beyond the isolation and uncertainty of the pandemic.
What do you think of “Very Peri”?
